Promoter Survey for Culture, Wellbeing & Economics:
A Rural Touring Story

Want to have your say as part of a national research project?

The National Rural Touring Forum (NRTF) and the University of Warwick, with support from Arts Council England, are carrying out a research project exploring the wellbeing and economic impacts of rural and community touring across the UK.

They want to look at how the work of volunteer promoters strengthens rural economies, supports small businesses, reduces isolation, and enriches wellbeing.

Why take part in the survey?

If you are a rural touring promoter, we would really value your input. The survey takes around 10 minutes to complete and will help build evidence to support funding, advocacy and recognition for rural touring and its volunteers. We want to ensure rural culture and the work of volunteer promoters are better recognised and supported in the future.

By taking part, you support rural touring to:

  • Approach national and regional policymakers with evidence-based requests
  • Strengthen the case for funding to further develop the sector
  • Guide the creation of useful resources for the promoter community
  • Advocate about the impact of the rural touring sector

How to take part:

Take part in our survey by following these two steps:

  • Download and read our Participant Information Letter via the button below – This Participant Information Letter provides further information on the questions and definitions used during the survey.
  • Click the Promoter Survey button below to start filling in the survey.
  • Please return completed surveys before 10am on Monday 20th April 2026.

Further Questions?

If you would like to fill in the questions via a word document, please find the plain text version button to download this below. Completed surveys not done online can be returned to touringresearch@warwick.ac.uk

If you require further assistance to fill out the survey, then please email either touringresearch@warwick.ac.uk to contact our University partners or projects@nrtf.org.uk and we will be happy to support you. 

Download the Participant Information Letter (PDF) Promoter Survey (Online Form) Download the Plain Text Version Survey (Word)

To find out more about this national project with the University of Warwick, please visit here.

Please note that this research is different from, but will complement the recent ‘Performing Arts Touring Research‘ for small-scale touring conducted by World Pencil.